I agree with the "Red is just a pale brown" comment... Weyermann has a CaraRed malt, claims to give a red hue. I haven't used it yet, but I really like Weyermann malts so far:
http://www.northernbrewer.com/brewing/brewing-ingredients/grain-malts/caramel-malts/weyermann-carared.html
There are a ton of chats about the CaraRed if you search for it in google...
JSherm